McKenzie’s Hard Cider was founded in 2011 by Lenny Ciolek in Buffalo, New York. Lenny played a crucial role in the success of the Mike’s Hard Lemonade brand and was able to secure distribution for McKenzie’s utilizing existing relationships and a grassroots method of marketing.
McKenzie’s currently produces 5 different varieties of hard cider; Original, Black Cherry, Green Apple, Seasonal Reserve (cinnamon and nutmeg) and Lazy Lemon (lemonade blend). Its varieties have received several awards including Double Gold Medal for Black Cherry, and Silver Medals for Original and Green Apple at the 2012 New York Wine & Food Classic.
McKenzie’s can be found at a bar near you, or at Wegmans and Tops grocery stores, where it is the best‐selling hard cider.
The number one reason is craft beer tastes better than the "beer water" that is mass produced and mass marketed by the big beer companies. Craft beer tastes better because craft brewers spend their time focusing the quality of their beer rather than focusing on their marketing campaigns and stock prices.
Oh yeah! Craft beers can pack a punch. Most craft beers range from 5-10% ABV, but some can reach 20%, 30%, and even 40% ABV.